Our 25 ft. STUD™ Tape Measure is the industry's most durable tape measure, equipped with innovative EXO360™ Blade Technology. EXO360™ protects your tape's blade from ripping and wearing, delivering the longest-lasting blade on the market. The tape delivers 17 ft. of reach allowing you to take long measurements.STUD™ measuring tapes also feature double-sided printing for easy reading as well as a finger stop to control blade retraction.